How New Generation uses Browser Use to Make the Web Ready for Agents

AI agents are increasingly browsing the web to perform tasks like comparing products and making purchases. The company New Generation is building tools to help brands prepare for this by using a platform called Kepler. Kepler's 'Agent Score' evaluates how well a site supports AI-driven shopping by measuring an agent's ability to access, navigate, and reason over site information. This scoring system is powered by the Browser Use platform, which provides the browser automation infrastructure to launch hundreds of concurrent browser sessions and test agent readiness at scale.