Shots That No Longer Get Cut

Creative leaders from Netflix and animation studio FutureCel discuss how AI is being integrated into filmmaking, treating it as the next chapter in a long history of using technology to empower storytellers. For example, generative AI was used on the Netflix production _Brazil ‘70_ to create realistic crowd scenes, enabling ambitious shots that would have otherwise been cut from the film. The adoption of AI is compared to previous technological shifts in animation, like the move to digital paint, which were also met with a mix of excitement and anxiety. Ultimately, the consensus is that AI is a powerful tool for iteration and exploration, but the craft of storytelling and the artist's vision remain the most critical components of the creative process.